Microsoft has said it's dissatisfied with underwhelmingXbox One sales in Japan.
The company shifted 31,116 Xbox One units between launch on September 4 and September 28, according to data from retail monitor Media Create, which was republished on NeoGAF.
That's significantly lower than initial Xbox 360 sales, which totalled around 62,000 units in the system's first two days of availability back in 2005. The original Xbox sold around 123,000 units in its first three days in Japan in 2002. "It's not as though we're satisfied with the current sales state," Xbox Japan boss Takashi Sensui told Famitsu (translated by Kotaku). "We hope to continue through taking user feedback and improving [the Xbox One] and offering content that everyone can enjoy. We are also aware that reaching out to let more people know about the Xbox One is vital.
"However, the current console generation has become very long. We hope to lay out a long-term vision and to focus on publicity for our console. Taking the first step was very important, and as for how to permeate the market from here, we hope to continue to do our best."
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