MCV Retail Survey 2007 salutes Microsoft

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MCV Retail Survey 2007 salutes Microsoft

December 13th, 2007, 21:24 Posted By: wraggster

Microsoft comes out on top in annual poll; Supermarkets and new release discounting cited as biggest problems

After a storming year of success, Microsoft took the lion's share of the praise in the 2007 MCV Retail Survey, with Nintendo also attracting a great deal of commendation from video game stores all across the country.

The star-studded release of Halo 3 - which saw high calibre celebrity endorsement from the likes of Pharrell Williams and Christian Slater - put Microsoft top of the list in the 'highlight of the year' poll, while also winning 'best attitude and quality to retail' and 'best overall company'. The survey also considered Xbox 360 most likely to win the next-gen console battle.

http://www.mcvuk.com/news/29146/MCV-...utes-Microsoft

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