Microsoft Ireland Entertainment and Devices Division manager Orla Sheridan reportedly told Silicon Republic that the platform holder had "imminent" plans to 'boost the number of movies available for download on its Xbox Live Marketplace for Ireland from the present 30 or 40 films to up to 400 movies, in line with the US.'
However, in an email to Next-Gen, Microsoft UK said that talk of a major increase in the number of movies available over the European 360 Video Store any time soon was premature, although the spokesperson did add that a less dramatic wave of new content would be made available across Europe in the very near future.