Following in Sony's lead Microsoft is planning to bring DivX video support to the Xbox 360, says a report on XueCast.com.
According to the site the news was confirmed by DivX CEO Kevin Hell (great name), who said that his company is currently working with Microsoft to bring Divx MPEG-4 to the Xbox 360, though it's not high on MS's priority list.
Currently an un-modded Xbox 360 can only support video formats such as WMV, HD WMV, H.264 and MPEG-4.
Hell confirmed earlier this week that DivX support will also be coming to the PS3. "DivX is currently working to certify PS3 and deliver a superior digital media technology to consumers in the near future. Current PS3 end users will be able to add DivX functionality to their systems via a separate system software update at a forthcoming date," he said.
According to Hell, there are more restrictions surrounding software on the Xbox 360, so the 360 Divx project is moving at a slower pace compared to the PlayStation 3.
Good news if you fancy putting some of your mucky videos on your Xbox, and presumably it means developers can use it for games too.