Analysts: September Xbox 360 Victory To Be Short-Lived

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Analysts: September Xbox 360 Victory To Be Short-Lived

October 20th, 2007, 16:14 Posted By: wraggster

Following NPD's release of September sales results, Wedbush Morgan's Michael Pachter and simExchange's Jesse Divinch have said the industry is on "solid footing," and predicted that the Xbox 360's victory over Wii should be short-lived.

Pachter noted that other analysts will likely note that without Halo 3's contribution to both software and hardware sales, growth was actually down 7 percent year over year. He added, though, "Although sales of Halo 3 accounted for all (and then some) of the growth during the month, the game clearly drove hardware sales that will position the industry for even greater sales in November and December, when many Halo players will be ready for a new challenge."

Finally, though the Xbox 360 saw higher sales than both the Wii and DS, Divinch says the victory "is expected to be short lived with the Wii regaining the top spot for the remaining months in 2007."

http://www.gamasutra.com/php-bin/new...hp?story=15930

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